Lead with Deep Ink
Use Deep Ink and White for everyday content, with Warm Ivory for section dividers. Let steel structure and bronze emphasize.
Infinite Systems / Brand standards / 01
The practical system for presenting Infinite Systems with clarity, consistency, and confidence across documents, presentations, digital products, and production.
Quick start / 02
Use Deep Ink and White for everyday content, with Warm Ivory for section dividers. Let steel structure and bronze emphasize.
It is the default logo. Choose stacked or symbol-only artwork only when the composition requires it.
Favor clear hierarchy, generous space, editorial imagery, and precise details over decoration.
Identity / 03
The Dimensional Fold symbol is built from coordinated planes that resolve into one continuous spatial form. It represents the Infinite Systems role: bringing strategy, engineering, production, and delivery into alignment.
Use Infinite Systems in prose and accessibility text. Use INF Systems only in the fixed logo and compact brand references.
Logo library / 04
Start with the full-color horizontal logo. Every download preserves the approved proportions and clear space—never rebuild the wordmark from type.
Alternate layout
Centered covers, square fields, event signage, and social profiles.
Download stacked kit ↓Compact layout
Favicons, avatars, app tiles, and contexts where the brand is already named.
Download symbol kit ↓Clear space
Keep clear space equal to one quarter of the symbol height on every side.
Minimum size
Below 152 px, use the symbol. Never compress the full wordmark to make it fit.
Logo use / 05
The logo is a fixed asset. Consistency is more valuable than novelty.
Use approved artwork with comfortable space and strong, even contrast.
Don’t stretch, rotate, crop, outline, shadow, recolor, or rebuild the logo.
Color / 06
Deep Ink anchors the brand. White is the default content surface; Warm Ivory marks a change of section. Steel Blue organizes and Bronze directs attention.
A useful starting point is 55% Deep Ink, 30% light surfaces, 10% steel, and no more than 5% bronze. Use White (#FAF9F6) for ordinary slides and website content, and Warm Ivory (#F4F0E8) for section dividers. Adjust for the medium while preserving hierarchy.
Typography / 07
Two open-source families keep every communication consistent and easy to share.
Display / Source Serif 4
AaUse for cover titles, major section headings, and short editorial statements.
Utility / Inter
AaUse for body copy, labels, captions, navigation, charts, tables, and interface controls.
Font library
Choose desktop TTF files for documents and presentations. Use WOFF2 files only for websites and web applications.
Unzip the desktop kit, install every TTF, then restart Word, PowerPoint, Keynote, or your design application.
Confirm recipients have the fonts or use supported font embedding. Export and inspect a PDF for fixed delivery.
Both families use the SIL Open Font License. Each kit includes its license and complete setup guidance.
Office templates / 08
Install the desktop brand fonts first, then choose the native template for a new file or the editable example for reference.
Download Office template kitInstall every approved desktop TTF weight and restart Word and PowerPoint before opening the templates.
Open DOTX or POTX to create a clean new file without changing the master download.
Replace placeholders, check accessibility, and inspect a PDF export before sending a fixed deliverable.
Applications / 09
Use these recipes as dependable starting points, not rigid templates.
Documents
Presentations
Email signatures / 10
Enter your details, leave any optional field blank, then copy the finished signature directly into a rich-text email signature editor. The visible URL and right-aligned logo both link to infsystems.com.
Live preview
Dark mode simulates clients that invert dark signature text to white. Exact colors can vary by email client and device.
Paste into an HTML or rich-text signature editor.
Approved layout
The copy button places both rich HTML and plain text on the clipboard. Paste normally into Gmail, Outlook, Apple Mail, or another editor that accepts formatted signatures.
The copied signature uses a presentation table, inline styles, Arial and Helvetica, selectable text, and explicit image dimensions—the most dependable baseline across HTML email clients.
Clients can block remote images, force dark mode, or remove formatting. The visible company name and URL keep the sender identifiable even when the linked logo is suppressed.
File guide / 11
If you are unsure, use SVG for screen, PNG for Office fallback, and vector PDF for professional production.
| Usage | Recommended | Why |
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Ask the vendor to confirm file requirements, substrate, ink count, minimum line weight, and whether outlined artwork is required. Complete similarity and trademark screening before signage, apparel, or broad external use.
Governance / 12
This portal is the working source of truth for current Infinite Systems identity assets. Do not use archived concepts or files copied from old documents.
Visibility note: an unlinked or unusual hostname is not access control. Because this site has no authentication, publish only assets and guidance that are safe to be publicly reachable.
Download complete logo kit ↓